3 SIMPLE TIPS TO GROW YOUR BUSINESS DURING INFLATION

The reality is that we are living in very dark times in the Nigerian business community. Talent is drying up as more people are looking for basic survival skills to put food on their table. A lot of people are planning to leave the country and “Japa” to a supposedly better life.

What can you do as a business to stay afloat and not sink into the deep of Nigeria’s murky waters?

1. Be the solution, speak the solution, and drive the solution. Your entire brand messaging style should speak and actively show how your brand works to contribute to the solution.

2. Optimize cost (Not cutting cost). Expand on your current cost centers and optimize them to do more. Revisit your processes and policies and see things that should change. The game has changed and the winning formula may not win anymore.

3. Change your target market. Demography is shifting. People are moving to new territories to cope with the decline. Disposable income is changing and consumer tastes and preferences are also changing with the changes in the economy. Understand this and refocus your marketing strategies.

4. Call +234 903 020 0040 to help you navigate.
#people #community #help #brand #planning #business #marketing

10 thoughts on “3 SIMPLE TIPS TO GROW YOUR BUSINESS DURING INFLATION”

  1. After I originally left a comment I seem to have clicked the -Notify me when new comments are added- checkbox and now every time a comment is added I recieve four emails with the exact same comment. Is there a way you can remove me from that service? Many thanks!

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