Consumer centricity has been a front burner topic for many brands with a lot of Brands sliding back to the comfort of supply focused strategies. But how does the Obidient Movement and the Peter Obi campaign fit into this? Let’s take a deep dive 1. The Obidient movement started off as a conversation and not […]
2023 Elections and the OBIDENT movement- WHAT BRANDS CAN LEARN Read More »
The rising cost of doing business is making it impossible to sustain your overhead and you are wondering if you should save on Salaries by laying off a few workers. Should you? Well the answer is No. Not until you calculate their contribution per head. What you should focus on is increasing their contribution per
Should I reduce my staff? Read More »
The reality is that we are living in very dark times in the Nigerian business community. Talent is drying up as more people are looking for basic survival skills to put food on their table. A lot of people are planning to leave the country and “Japa” to a supposedly better life. What can you
3 SIMPLE TIPS TO GROW YOUR BUSINESS DURING INFLATION Read More »
